✍️ Essay
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Why we picked it This is the essay that names the exact problem: most online writing blurs together because it is neither personal, observational, nor playful. Perell's section on developing your voice argues that distinctiveness comes from a personal monopoly, your own mix of interests and quirks, not from copying whoever is trending. It is honest that voice takes volume (he suggests publishing dozens of pieces) rather than a quick formula.
The Ultimate Guide to Writing Online
From perell.com by David Perell Long read
- Voice is how you write, not what you write, and it is what lets you write about anything.
- Build a personal monopoly: the intersection of your interests and traits that no one else can copy.
- Expect your voice to emerge after you have shipped a lot, not on your first few posts.