We plan to bring eChai across 100 cities in India. The next eChai Startup Demo Day is on 29 August in Bengaluru and Pune. The next after that is on 26 September, all in person. 11 cities confirmed, 339 founders registered. Any city that reaches 20 interested founders is on too. See your city
Everything from

Rachel Mazza

1 resource from Rachel Mazza we point founders to, and the questions each answers.

✍️ Essay
✓ Link checked Free Beginner

A short, blunt essay that names the exact problem in your question: treating social capital like an infinite chit you can cash in for every small ask. It's worth the five minutes for the framing alone, that social capital breaks down if you don't maintain it and is worth more than people usually treat it.

Burning Through Social Capital

From Rachel Mazza by Rachel Mazza ~5 min

  • Small, frequent favor-asking burns through goodwill faster than founders expect
  • Every ask spends someone else's time and attention, not just your own credibility
  • Treating social capital as precious means being selective about when you cash it in
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