2 resources from Startups Magazine we point founders to, and the questions each answers.
📄 Article
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Why we picked it
If your whole thesis leans on a regulation or subsidy that has not fully landed, this is the honest warning you need. It walks through how solar suppliers got wiped out when a single tariff was pulled, and how to map exactly which policy your demand depends on. The point is not to avoid policy bets, it is to know how exposed you are and to have a plan when the rule moves.
Why we picked it
This one draws the line the question is really after: before product-market fit, lean into acquisition to test and find your audience; once people are sticking, shift weight toward retention. It gives you a way to decide by stage rather than a blanket rule. Use it as a starting point to place your own startup on that curve, then act on where you actually are.