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Startups Magazine

2 resources from Startups Magazine we point founders to, and the questions each answers.

📄 Article
✓ Link checked Free Intermediate

Why we picked it If your whole thesis leans on a regulation or subsidy that has not fully landed, this is the honest warning you need. It walks through how solar suppliers got wiped out when a single tariff was pulled, and how to map exactly which policy your demand depends on. The point is not to avoid policy bets, it is to know how exposed you are and to have a plan when the rule moves.

Why and How Startups Should Manage Political and Regulatory Risk

From Startups Magazine by Martin Summers ~7 min read

  • Map precisely which policy drives your customer demand, your costs, and your supply, so you know what a single rule change would actually break.
  • Investors get wary fast when a business is over-dependent on an incentive the founder cannot show they understand or can survive without.
  • A policy that has not fully landed can be reversed overnight, so treat a pending regulation as a possibility to plan around, not a fact to build on.
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📄 Article
✓ Link checked Free Beginner

Why we picked it This one draws the line the question is really after: before product-market fit, lean into acquisition to test and find your audience; once people are sticking, shift weight toward retention. It gives you a way to decide by stage rather than a blanket rule. Use it as a starting point to place your own startup on that curve, then act on where you actually are.

Customer acquisition vs. retention: where should early-stage startups invest?

From Startups Magazine by Eleanor Hecks ~8 min read

  • Pre-product-market fit, acquisition earns more attention because you are still learning who the product is for.
  • Once you have signs of fit, retention becomes the lever that turns those signups into lasting value.
  • The honest answer is rarely either/or: ship the basics of both, but weight them to your current stage.
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