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2 resources from strategyzer.com we point founders to, and the questions each answers.
📋 Template
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Free
Beginner
The original Business Model Canvas from Strategyzer, the firm of its creator Alexander Osterwalder, with the official template to download.
From
strategyzer.com
by Strategyzer
Use the official template so every box matches the method.
A filled-in canvas is a set of guesses to test, not a decision.
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📖 Book
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Paid
Beginner
The book that introduced the canvas, co-created by 470 practitioners from 45 countries, with worked examples of business models taken apart box by box.
From
strategyzer.com
by Alexander Osterwalder and Yves Pigneur
Read the patterns section to see how familiar businesses fit the canvas.
Use it as a reference, not a cover-to-cover read.
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