📖 Book
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Intermediate
If your business is a small number of very large accounts, this is a practical playbook for actually landing them. It lays out a repeatable process for pursuing whale sized deals rather than treating each as a one off scramble. Sales heavy and pragmatic, aimed at the exact motion your market forces on you.
Whale Hunting: How to Land Big Sales and Transform Your Company
From Wiley, by Tom Searcy and Barbara Weaver Smith by Tom Searcy and Barbara Weaver Smith 240 pages
- Large accounts need a deliberate, repeatable pursuit process.
- A single whale can transform a small company's revenue.
- Landing big deals is a team sport, not a solo hustle.
