📄 Article
India
Free
Intermediate
Z-Connect: Business Updates & Why We Do What We Do
From zerodha.com by Nithin Kamath blog post
Why we picked it
A primary-source, founder-written account of how India's largest and most profitable brokerage actually makes money and thinks about business design. Rare candor on pricing, transparency, and building profitably without VC, from Nithin Kamath himself.
- Low-margin, high-volume flat pricing disrupted a whole overcharging industry
- Charging fairly and transparently can itself become a durable moat
- A profitable, bootstrapped model gave Zerodha total freedom over its direction