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How much equity should I give a startup advisor?
For most early-stage advisors, think in tenths and quarters of a percent, roughly 0.25% to 1%, vesting over ~2 years, scaled to how deeply they eng...
How do I get real value out of the advisors I already have?
Advisors go stale when you treat them as an audience instead of a resource, so bring one specific, live problem to each conversation and send it ah...
How do I turn my early customers and investors into informal mentors?
Your best mentors are often people already financially tied to you, and you are underusing them. Investors want you to win, so send a short monthly...
How do I find a mentor for one specific gap like sales, hiring, or pricing rather than a generalist?
General 'startup mentors' are overrated. What moves the needle is someone who solved your exact problem 18 months ago. If you need sales help, find...
How do I actually use an accelerator or program alumni network after the program ends instead of letting it go cold?
Most founders get 5 percent of the value out of an alumni network because they wait for it to help them. Treat the alum directory as your highest-t...
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