Article · ~8 min read
6 Mistakes When Crafting Interview Questions
Maria Rosala · Nielsen Norman Group Free Beginner
A checklist you can run your actual call script against before you place the calls. It catches the specific phrasing habits, like double barreled or leading questions, that quietly invite a polite agreeable answer. Use it as a five minute edit pass on your questions the night before a call, not as background reading.
- Avoid double barreled questions that bundle two things into one answer.
- Do not phrase a question so it hints at the answer you want.
- Pilot test your questions on one person before you run them on everyone.
