Article · 12 min read

Creating a target investor list for your seed round

Mercury Free Intermediate

This is the mechanical playbook for the 'send to 15 who actually invest, not 50' point: build a long list from Crunchbase, AngelList, and Pitchbook, then qualify each name by their most common round, whether they lead or follow, their check size, and their domain expertise, and stack-rank down to a top 30. It tells you exactly which fields to fill in a spreadsheet so you stop blasting funds that never write your stage or sector.

• Qualify every investor on stage, lead-or-follow, check size, and sector fit before they go on the list, so a thesis mismatch never eats a slot
• Pull raw names from Crunchbase, AngelList, Pitchbook, and the firm portfolios of companies like yours, then organize in a Notion or Airtable tracker
• Stack-rank to a top 30 and pitch in waves: refine on second-tier funds first, then hit the ones you most want with a sharpened story