Article

Here's the Email Factmata's Founder Used to Get a $500,000 Investment From Mark Cuban

Inc. Free Beginner

This shows the real, full text of a cold email that turned into a $250,000 check from Mark Cuban, then a second $250,000 nine months later. It's a good case study precisely because the founder didn't ask for money in the first email, he asked to send more information, which is the same low-pressure move our short answer recommends.

• Open with credible specifics (team, publications, traction) instead of a pitch
• Tie your outreach to something the investor has publicly cared about
• Ask for a small next step, not a commitment, in the first message