Video

How to Set KPIs and Goals

Adora Cheung · Y Combinator Free Beginner

How to Set KPIs and Goals

Cheung's YC Startup School talk is the tightest primer on choosing a small set of numbers that show whether your startup is actually healthy. She pushes weekly goals and frequent feedback so you catch a stalled feature fast instead of months later. A grounded starting point before you touch any analytics tool.

  • KPIs are the few numbers that show whether the business is healthy
  • Set weekly goals so you get fast feedback and can adjust quickly
  • For most early startups it comes down to revenue or active users
Watch on YouTube ↗

The question it answers

  1. How do I know when something we shipped is actually working versus just launched?

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