Tool

Self-host PostHog

PostHog · PostHog Docs Freemium Beginner

PostHog is one all-in-one product analytics platform (events, funnels, session replay, feature flags) instead of a pile of separate tools a solo founder has to wire together and babysit. The free cloud tier alone covers a million events a month, and if you want to self-host, a single Docker command gets you running, so you own your data without a monthly bill. Start on the generous free cloud tier first, then read this page only if data ownership actually pushes you toward self-hosting.

• One platform covers analytics, replays, and flags, so you avoid stitching several tools together as a team of one.
• The free cloud tier (around a million events a month) is enough for most early products before you pay anything.
• Self-hosting is a one-line Docker deploy, but PostHog itself recommends cloud unless you have a real data-privacy reason to run the infra.