Tool · ~30 min read

The Complete Guide to the Kano Model

Daniel Zacarias · Folding Burritos (Daniel Zacarias) Free Intermediate

The Kano model gives you a simple way to sort features into must-haves, performance features, and delighters, so you can see what genuinely has to be in v1. This guide is a thorough, practical walkthrough you can apply the same day. Useful when a list of features all feel equally important.

  • Must-have features cause pain when missing but do not delight when present.
  • Ship the basics first, add a little performance, and save delighters for later.
  • What delights users today quietly becomes an expectation tomorrow.

The question it answers

  1. How do I decide which features to cut from v1?

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