Tool · ~30 min read
The Complete Guide to the Kano Model
Daniel Zacarias · Folding Burritos (Daniel Zacarias) Free Intermediate
The Kano model gives you a simple way to sort features into must-haves, performance features, and delighters, so you can see what genuinely has to be in v1. This guide is a thorough, practical walkthrough you can apply the same day. Useful when a list of features all feel equally important.
- Must-have features cause pain when missing but do not delight when present.
- Ship the basics first, add a little performance, and save delighters for later.
- What delights users today quietly becomes an expectation tomorrow.