Article

Where To Build Your Startup

James Currier · NFX Free Intermediate

A VC framework for choosing where to build, weighing talent, customers, capital and cost against the kind of company you are. It helps you see your location as a strategic choice with real upsides, not a disadvantage to apologize for. Skim the tradeoffs and map them to your own market.

  • Location is a strategic choice with tradeoffs
  • Being close to your customer can outweigh hub access
  • Different company types favor different places
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The question it answers

  1. How do I catch a rising trend early when I'm building outside the big startup hubs and not in the room where these conversations happen?

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