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Ad / brand film

Heinz: Draw Ketchup

Heinz

Ad / brand film · 2017 · Global · Canada

Source: YouTube ↗

Foodtech / F&B

Made by
Rethink

Questions, answered

What is Heinz: Draw Ketchup?

Strangers asked to just draw ketchup overwhelmingly sketch a Heinz bottle, proving category ownership without a pitch.

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