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Ad / brand film

Mastercard: Priceless (original)

Mastercard

Ad / brand film · 1997 · Global · USA

Source: YouTube ↗

Fintech

Made by
McCann Erickson

Questions, answered

What is Mastercard: Priceless (original)?

A father-son ballgame priced item by item ends on priceless, launching a tagline still anchoring the brand decades later.

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