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Ad / brand film

Do Se Dhai, Sone Do Na Bhai (Wakefit supports your Right To Nap)

Wakefit

Ad / brand film · 2022 · India · India

Source: YouTube ↗

D2C / consumer

Questions, answered

What is Do Se Dhai, Sone Do Na Bhai (Wakefit supports your Right To Nap)?

Turns the afternoon nap into a cultural right with Satish Ray's comic timing, owning 'sleep' as a category before selling product.

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