Happy to announce that BabyOrgano Secures Seed Funding with Sauce.vc

My husband, Ripul Sharma, and I started BabyOrgano with just 2 lakhs, and today, securing seed funding from Sauce.vc feels like a dream come true.

As with any entrepreneurial journey, ours was not without its challenges.

When BabyOrgano launched, our mission was to use natural, safe ayurvedic products to redefine child wellbeing.

Bootstrapping our way through the initial years, we faced our fair share of challenges.

Despite the difficulties we encountered, we never wavered from our goal of giving parents reliable natural & ayurevdic wellness solutions for their kids.

In our third year, after countless meetings with potential investors, we found ourselves at a crossroads.

We knew we needed to expand but were unsure where we were going wrong.

That’s when we connected with our first investors Umesh Uttamchandani,& Devansh R. Majithia who believed in us.

All these couldn’t have been possible without the help and support of Ravi Uttamchandani from Faraz Wadhwania & Jeel Doshi. Their support was the first step toward a brighter future.

The unwavering support by my family, loyal customers, investors and my whole team laid the foundation for this latest milestone—our successful seed funding round led by Sauce.VC.

What does this mean for BabyOrgano?

This funding is a major step forward, enabling us to:

→ Expand Our Product Line: Introduce innovative, natural wellness products to more families.

→ Enhance Our R&D: Invest in developing new and improved solutions

→ Grow Our Market Presence: Reach more parents and children across the country.

This isn’t just a financial boost; it’s the icing on the cake and a reflection of our hard work and perseverance.

Thanks to the fantastic support of Manu Chandra, Yash Dholakia & Padma Milhotra for believing in our dream. 

We’re more determined than ever to make a positive impact on children’s health. A big thank you to our loyal customers and dedicated team for helping us achieve this! 

Here’s to the exciting future ahead!

GrowthX® is hosting a founders' only masterclass on Fundraising on 13th June.

The panel has Vaibhav Domkundwar (Founder, Better Capital), Ashray Iyengar (VP, Elevation Capital) & Vikram Aditya (Founder, crunchit.ai).

It’s an invite-only limited event, we’ve partnered with them to get you exclusive passes - https://growthx.cc/e-chai_exclusive_invite

You’ll learn how to;

1. Identify & approach right investors

2. Arrive at a realistic valuation that’ll sell

3. Plan T-3/6/12 months before the raise

4. Design a deck that oozes authentic your story

5. Leverage investor relations to unlock unfair advantage

If you are a founder planning to raise funds this year, def recommend joining in to clear all your queries.

When? Thursday, 13th of June | 8PM over Zoom

Here are a few things I noticed while joining Bhavesh from Brands.live, Amit from AllEvents and Mahendra from Matrubharti to talk about scaling startups and businesses.

👉 𝐀𝐛𝐨𝐮𝐭 𝐟𝐮𝐧𝐝𝐫𝐚𝐢𝐬𝐢𝐧𝐠:
Couple of questions had an interesting undertone. A 'no' from an investor was being taken as a validation on whether or not their startup could work.

I think that an investor could say no for great many reasons. Ultimately, a founder should try to look at their startup as a financial product in an asset class. It will be difficult to do so - but it has to be done while pitching.

This financial product needs to be put in front of atleast 100 investors before we take their responses as a validation. It is a full time activity for 1 founder for 4 months.

👉 𝐀𝐛𝐨𝐮𝐭 𝐦𝐚𝐫𝐤𝐞𝐭𝐬:
Some bits were being asked around 'how to get customers to change their habits/behaviour?'

An arguable opinion of mine about this is that we should not. Changing consumer/customer habits is extremely difficult and an expensive exercise. We must understand that we will have to learn to fall out of love for our idea and build what the market wants.

Atleast in B2B, more often than not, change management is a huge responsibility that no-one on the client side wants to take. As long as you are cheaper, better or faster at enabling them to save time, save money or make more money - that should do the trick.

👉 𝐀𝐛𝐨𝐮𝐭 𝐜𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐬𝐮𝐜𝐜𝐞𝐬𝐬:
Couple of interesting hacks were being shared around handling and dealing with negative reviews. These ranged from 'responding to negative reviews quickly' to 'offering the reviewer something for free'.

While these are great for consumer brands, they don't work for B2B. For B2B SaaS, the customer doesn't leave a review. They just churn. At Clientjoy (Acquired by Synup), Anupama and I had a strict schedule of speaking to 1 churned customer every week and we invested significantly in ways to identify churn related behaviours to detect early signals.

After $100K in MRR, a SaaS company is more of a retention game than an acquisition game.

👉 𝐀𝐛𝐨𝐮𝐭 𝐜𝐨-𝐟𝐨𝐮𝐧𝐝𝐞𝐫𝐬:
Everyone is looking for co-founders for their own business idea. People who have specific skills are also searching for problems to solve.

What I noticed interestingly is no one is saying that 'I am a great AI engineer - I am looking for a business person who has identified a problem, is trying to build a solution and join them as a co-founder.'

It seemed like people felt they should work only on their own ideas and in absence of that, look for ideas. In my opinion, and most other founders, ideas are dime a dozen. Look for people with complimentary skills and relentless persistence.

At Momentum Ventures, I am proud of the structure and working relationship Jay, Harsh Koushikram and I have created as co-founders.

Lastly, thank you Jatin and eChai Ventures for the opportunity and i-Hub Gujarat for the venue.

Looking forward to the next one!

Founders contemplate whom to approach for funding, while investors consider where to allocate their investments. When one should seek funding or refrain from it is an individual choice. There are no definitive answers to any questions; it's always subjective and often seasonal.

It was an enriching meetup eChai Ventures on very apt topic #funding - learning about this from the best Milapsinh Jadeja sir ,Umesh Uttamchandani sor @mihir joshi sir GVFL Limited , Dheeraj Bhojwani sir !!

Many congratulations to Jatin Chaudhary for completing 15 years to eChai Ventures journey and hosting the show!

Friends and family are typically the first investors in your vision, and early-stage startups often receive initial investments from them.

• Bootstrapping: Self-funding the startup with personal savings or revenue.

• Seed Funding: Initial capital from friends, family, or angel investors.

• Series A, B, C Funding: Increasing rounds of financing from venture capitalists as the company grows.

• Bridge Funding: Short-term financing to sustain operations between major funding rounds.

Pros of Funding:

• Accelerated growth potential.

• Access to expertise and networks of investors.

• Ability to scale operations rapidly.

Cons of Funding:

• Pressure to meet investor expectations.

• Dilution of equity.

Are you part of startup ecosystem?
And which stage you are into , bootstrapping, seed funding, more round of funds , Bridge funding or other??

I am just truly love the energy of all the founders !!

Pankaj Bhimani Ekta Shah Mitesh Shethwala Himani Kankaria Harshal Trivedi Yash Mehta Amit Panchal Nikita A Macquinn Harsha Bhurani Satya Mehta Novin Jaiswal Viraj Rajani Niraj Harlalka Bhavik Makwana Shreyans Panchal 

This post celebrates the incredible impact of #networking and the pivotal role eChai Ventures has played in expanding my knowledge and connections within the industry.

A special shout-out to Jatin Chaudhary, whose support was instrumental when I was navigating the beginnings of this vibrant ecosystem. The relationships forged through #eChai meetings have turned out to be not just valuable but transformative.

Witnessing Bull Agritech's growth has been a joy. The dedicated approach and profound industry insights of its founders, Hit Desai and Divyajeetsinh Chauhan, clearly set them apart and paved their path forward.

Heartfelt congratulations to the entire Bull Agritech team—here's to soaring to new heights and achieving even greater milestones.

A big thank you to Faraz Wadhwania for being part of this journey. Your involvement and connections have made the job a lot easier.

|Fundraising Alert|

I am humbled to share the news of the $100K fundraise of Bull Agritech as their Fundraising Advisor. Personally, this is the first instance of aiding a fundraiser as a consultant.


With the new infusion, Akassh P., Nilesh Bhalala, Jeet Shastri, Adishwar Jain and Shahin Patel have joined in on the capable.


The Backstory:

Thanks to our coffee connection, I met the founders of Bull Agritech Hit Desai and Divyajeetsinh Chauhan through Rushabh Shah of STIR Advisors with whom I met through Jatin Chaudhary of eChai Ventures. This was my first experience working with someone as an 

#investmentbanker to meet the capital requirements of a startup.

With our close engagement with the founders, we will continue to help them in their capital-raising journey.


About Bull Agritech:

📌 Bull Agritech aims to create India's largest #agricommodity #supplychain by leveraging technology and its network of farmers and commodity processors.

📌 BA facilitated trades worth 35 crores in 24 months. Over 6000 farmers chose BA for selling crops instead of local APMCs.

📌 After reporting a 200% YoY growth, the company aims to sustain a 25% MoM growth and expand in the less penetrated farmer financing market.


Special Shoutout:

We rooped in Khyati Jha from Spectrum Partners to manage the legal side of the transaction. It has now been 5+ deals with Khyati on the legal front in the last couple of years. Bunty Hudda from Hudda & Associates Company Secretaries LLP led the secretarial piece. Harshit Dave also worked as a supporting pillar for the deal.

I extend my heartiest congratulations and support to the Bull #agritech team in their journey to growth and success.

Startup Learning Series: Understanding ROFR vs. ROFO

ROFR (Right of First Refusal)

➡️ What is ROFR?
The holder has the privilege to match any offer the seller receives before finalizing a deal with a third party. Essentially, they have the right to refuse an initial offer and step in with the same terms.

➡️ Example:
Startup A grants an investor a ROFR. If the startup receives a funding/ acquisition offer from Company X, the investor has the first shot at matching that offer before the startup can proceed with Company X.


ROFO (Right of First Offer)

➡️ What is ROFO?
Unlike ROFR, this gives the holder the first chance to make an offer before the seller approaches others. The seller is obligated to consider this initial offer before entertaining offers from third parties.

➡️ Example:
Startup B gives an investor a ROFO. If the startup decides to sell a portion of its shares, the investor gets the opportunity to present an offer first before the startup explores other options.


Which is more beneficial for Startups?

➡️ ROFO: This can be advantageous for startups aiming to maintain control and nurture strategic partnerships. It provides a structured process for selling shares and ensures that existing stakeholders are considered first.

➡️ ROFR: Startups looking for flexibility might prefer ROFR. It allows them to explore various offers and potentially secure a better deal.


Which is more beneficial for Investors?

➡️ ROFR: Investors seeking security and the ability to protect their investment may lean towards ROFR.

➡️ ROFO: Investors looking for proactive involvement and a first-mover advantage may find ROFO more appealing. It allows them to set the initial terms and potentially secure a deal before others come into play.


Considerations for both Parties

➡️ Negotiation Power: ROFO gives negotiating power to the holder by allowing them to set the initial terms.

➡️ Flexibility: ROFR provides flexibility for sellers to explore various offers before committing.

➡️ Relationship Dynamics: Both agreements impact the dynamics between startups and investors, requiring a careful understanding of the long-term vision and goals.


Conclusion

➡️ The choice between ROFR and ROFO depends on the specific needs and goals of the startup and the investor involved.

➡️ It's not a one-size-fits-all scenario, and understanding the nuances is crucial for creating mutually beneficial agreements.


Other posts in the Startup Learning Series:

🔗 Pre-emptive Rights: https://lnkd.in/dQKcThft

🔗 Liquidation Preference: https://lnkd.in/dRb2Eetc

🔗 Anti-dilution Clause: https://lnkd.in/dFSWs2xH

🔗 Understanding ROFR: https://lnkd.in/dxuVBxge

At STIR Advisors, we help startups and investors with our expertise to navigate through such intricacies.

Welcome to “Kal Ke Krorepati” chhote sheher, Bade sapnein - Bharat ka Apna show.

Yesterday, Team Iroller achieved a “milestone” in the startup ecospace by bringing this show to fruition.

Last year we felt the need to explore this space. The show wouldnt have been possible without the unconditional support of GVFL Limited Saswat Sundar Sushil Sharma Sushanto Mitra Pranav Chaturvedi Marmik Shah Gautam Pai Kamal Bansal i-Hub Gujarat Neha Sharma Lead Angels Network Naveena Reddy Favcy Venture Builders Iroller Capital Pvt Ltd Jadeblue Lifestyle India Limited Karnavati University (KU) RITESH HADA Abhinav Kapadia PDEU Innovation and Incubation Centre Viral Shah M Nagarajan DevX Umesh Uttamchandani Jaimin Shah Jignesh Patel

27 startups, 9 funds, 1 show - Kal Ke Krorepati, Chhote sheher, bade sapnein.

This show is focussed on the innovators and entrepreneurs from Tier2 and Tier3 cities. Its not just another funding show. The objective of this show is to create more awareness and strengthen our startup ecosystem and provide the startup founders, not only with investments, but also venture building, scaling, cross border incubation and mentoring support.

As we embark on our journey to showcase this show on the national platform very soon, we sincerely thank Mr Suniel Shetty Sir who blessed us with his gracious presence and gave us immense strength to keep going. This not only validates our efforts but also strengthens our will and intent to mobilise the startup ecosystem.

Presenting our first chapter - Gujarat

Thank you Team iroller Jignesh Vasavada Hemendra Jadeja Shivani Thakkar CA Pratik Shah Prakash Chandwani Shoeb Bhojani Sidharth Doshi Arpita Chalishazar.

News coverage:

 

Had an awesome time putting together the eChai Ventures breakfast meet up in pune along with Prabhjyot Singh Mann!🌟

Connecting with the brilliant minds of fellow founders and investors in Pune was an absolute pleasure and discussing with them on startup fund raising. The impact and reach of eChai Ventures left me truly impressed, and I want to extend my heartfelt gratitude to the visionary team—Jatin Chaudhary

Your collaborative efforts made this networking event not just possible but exceptional! 🚀

Thank you for an amazing experience!

eChai Ventures Jatin Chaudhary Growth Sense Growth91 Sanjay Sarda Prabhjyot Singh Mann Disha Shah Sameer Karandikar Jitesh Devnani Sarthak Sudhir Shubham Sahamate Omkar Jadhav Aryan Hinge Smitesh Gadge Pankhil Baunthiyal Chaitanya Badave Abhishek Bang Rushikesh Khasgiwale Richa Mishra Parth Jadhav

DevX Coworking Raises $ 7 Mn Funding

DevX, Gujarat’s largest Managed Office Space provider, today announced that it has raised funding of $ 7 Million with a mix of equity & debt split equally. Family offices such as Urmin family office, Gala family office, Bidiwala family office already on captable participated in the equity round, which showcases testimony to the growth model, alongwith HNIs like Ajay Patel, Mitesh Patel and Soham Mehta; while Debt funding was provided by Banks & NBFCs. 

Gujarat’s leader in the Managed office space segment, DevX is a co-working space cum accelerator founded in September 2017 by 3 entrepreneurs. The company was envisioned as a Startup Accelerator focussed on nurturing innovative startups by providing them with all requirements. Positioning DevX as an equal partner in growth, the company supports through their allied strategic partnerships and services. The different initiatives of DevX are thus structured to build synergies, enabling crosspollination of ideas as a means of collaborative growth and development. The company’s initiatives address different requirements across the value chain. 

Speaking on the funding, Mr Umesh Uttamchandani, Co-Founder – DevX said, “This funding comes at a time when we are bullish on growth in both the national domestic & global markets. The funds will be deployed for giving further impetus to our national and global expansion goals. For India, this infusion of funds gives us the boost to add more inventory to grow vertically across cities – signing up Assets with more than 2 lakhs sq feet. Putting in place even stronger governance practices; we plan to get listed next year and also build a Proptech solution for design & build offering. We are proud to be setting standards for the segment to aspire to; with our stated business goal of being the partner of choice for GCCs (Global capability Centres) & ODCs (Offshore Development Centres). Growthcentric corporates are increasingly opting for managed workspaces, which perfectly meshes with our philosophy of offering best-in-class work-space experiences at competitive pricing.” 

Opining on the event, Mr Devansh Majithia, Urmin Family Office said, “We are proud, yet again, to be part of this funding round. DevX’s innovative approach to providing an immersive, value drive experience for its tenants perfectly aligns with our own Investment philosophy. Their track-record of sustained growth and in-depth domain expertise have been core factors in driving our participation in this funding round”. 

As a core part of the ecosystem, DevX also provides, round the year, a platform for industry, academia, professionals and companies to hold hackathons, seminars, events etc…to address trends and issues. The company is planning further expand and thus consolidate it’s pan-India presence by 2024 end. 

Notes for founders raising funds for the first time

BabyOrgano has raised the funds from DevX Ventures.

During our pitches to various investors, we've recognized that the transparency of our business model and the founder's honesty have been pivotal in garnering positive responses.

Key pointers:

Things to keep in mind during fundraising for early stage founders.

1. It is crucial to meticulously select a list of venture capitalists whose interests align with those of your company. This strategic alignment ensures that both parties are working towards common goals, thereby fostering a more fruitful and synergistic partnership.

2. View funding primarily as a catalyst for growth. Often, funds raised merely for the purpose of survival can lead a company into a detrimental cycle. Instead, focus on utilizing capital to accelerate development and expansion, thereby enhancing the company's long-term viability and success.

3. Be aware that certain aspects of your business may raise concerns or 'red flags' from an investor's perspective. It is imperative to continuously strengthen the 'green flags' or positive aspects of your venture. By reinforcing these strengths, you can effectively mitigate the impact of any potential red flags and present your business in a more favourable light to potential investors.

Things to keep in mind during fundraising for early stage founders.

There are no permanent ‘No’s. When an investor passed on your deal, ask for permission to keep them updated every quarter and then enrol them into a list to which you send out a quarterly update across your product, team and growth. You never know when interest in your startup might peak.

Fundraising is a full-time activity for 1 founder. Pitch to as many people as you can. Pitch, Ask for feedback, improve, repeat.

At early stages, valuation is more of an art than a science. Ultimately, when you are at the negotiating table - everything falls back to how desperate you are to raise and how convinced they are to invest in you.

Things to keep in mind during fundraising for early stage founders.

1) It is very important to know/understand when is the right time to raise funds. Don’t raise at the last minute else you won’t have any leverage.  Also consider there may be multiple ways to increase your company’s cash including debt options 

2) In the struggle between balancing funds and growing customers,  try to focus on growing customers using any means necessary.  Remember if there is growth, funds will follow. 

3) During the process of raising funds, anything could go wrong. Don’t rest just because you have a signed term sheet. It’s never over until the funds are in your bank account. 

4) Having some kind of leverage is the most important thing while raising funds.  

You can have leverage if,

a) your growth is strong 
b) multiple VCs are interested in putting money creating competitive situations 
c) founders have a history of building successful companies before

Do's and Don'ts of Fundraising for early stage founders.

Do's

- You should have a clear plan for atleast next 12 months that can be seen on excel sheet, which clearly shows, what this fund raise is going to achieve for you.

- Start the process 4-6 months before you actually need the funds

- Get an understanding of funds portfolio/thesis/decision making process by reaching their portfolio companies prior to pitching.

Don'ts

- Try not to mention about valuations untill explicitly asked. Do not become rigid on a number, try to negotiate and substantiate your number.

- Don't keep high hopes from 1 single investor, keep talking to multiple people at the time. But at same time be transparent about the options to them, whenever you start doing serious conversations on terms and stuff

- Do not mess your cap table with number of people, keep it as clean as possible, it makes your life much much more easy when raising next rounds!