Scale, fund & exit
Distributors & channel partners
Add feet on the street without hiring them.
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How do I actually find and vet a distributor in India?
Distributors come through market visits, trade shows, referrals from other brand founders, and increasingly B2B platforms that shortcut months of g...
What is ONDC and should my brand list on it?
ONDC is India's open, government-backed digital commerce network - already connecting 370,000+ sellers across 800+ cities - that lets brands and di...
Related in Starting Up
Not D2C-specific, so it lives in our founder hub. Same engine, different corner.
Co-founder dynamics, equity splits and conflict