For smaller brands, marketplaces like Flippa or Shopify-focused buyers such as OpenStore can move fast, sometimes closing in weeks; for anything with meaningful revenue, an M&A advisor or broker who specialises in ecommerce/D2C will get you a materially better process and price than a self-run listing, because they run a competitive multi-buyer process instead of a single lowball offer. Whichever route, get a sell-side quality-of-earnings review done first - it's the single highest-ROI thing you can spend on before going to market, and it heads off the due-diligence surprises that kill deals late.
A quick summary to orient you. The real value is below: the resources worth your time, from people who've actually done it, not us.
Here are the resources
Hand-picked from around the web, each with a note on why it earns your time. India-specific ones carry a badge.
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Why we picked it
A practical directory of actual venues to sell a D2C business, from marketplaces to brokers to direct acquirer outreach, written by one of the most respected operator resource hubs in D2C.
Why we picked it
An industry publication's dissection of how a real DTC exit actually plays out - the buyer types, the negotiation dynamics - useful for demystifying what happens once you're actually in a process, not just preparing for one.
Why we picked it
A financial-planning platform's operator-focused view of exit preparation - clean books, reduced channel dependency, a team that can run without the founder - the unglamorous groundwork that actually moves your multiple.
