Scale, fund & exit
Grants & government schemes
MSME, export incentives, and non-dilutive money.
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What is the Startup India Seed Fund Scheme (SISFS) and can my D2C brand apply?
SISFS gives DPIIT-recognised startups up to ₹20 lakh grant for proof-of-concept/prototype work and up to ₹50 lakh in convertible debt for market en...
Is it worth the paperwork to chase government grants and schemes as a small D2C brand?
Yes for the low-effort, high-certainty ones - Udyam registration, GeM listing, and RoDTEP if you export - since these cost almost nothing to claim ...
Related in Starting Up
Not D2C-specific, so it lives in our founder hub. Same engine, different corner.
Co-founder dynamics, equity splits and conflict