We plan to bring eChai across 100 cities in India. It starts with eChai Startup Demo Day on 26 September, all in person. 13 cities confirmed, 1025 founders registered. Any city that reaches 20 interested founders is on too. See your city
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ROAS, CAC & attribution

Know which rupee of ad spend actually worked.

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Market All India Global
Who's asking Everyone Just-Launched Founder Scaling Brand Bootstrapped Side-Hustler Product Person

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How do I calculate my true CAC, not just what the ad platform reports? Platform-reported CAC only counts that platform's spend against that platform's claimed conversions, it ignores agency fees, tools, creative produc... Beginner 4 resources →
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