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Written specifically for online sellers rather than enterprises, it maps DPDP obligations onto the actual data an ecommerce checkout collects, which is the version of this law that matters to a D2C founder.

DPDP Compliance for E-Commerce: Complete Guide for Online Sellers

From ComplyZero

Frames every ecommerce entity that decides data purpose as a Data Fiduciary
Covers identity, payment, device, and behavioural data categories
Explains penalty tiers in the context of a typical online store's risk

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Answers Do I actually need to worry about DPDP as a small D2C brand, or is this a big-company problem? What actually happens to my brand if I don't comply, what are the real penalties?

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