📄 Article
✓ Link checked
Free
Intermediate
A financial-planning platform's blunt breakdown of the red flags that kill a DTC pitch - growth stories without profit stories, and 'we'll figure out retention later.' The kind of tough-love checklist worth running your own deck against.
Direct to Consumer Venture Capital: VC Decision Guide
From drivepoint.ai by Drivepoint
- VCs increasingly want a path to positive contribution margin, not just a growth chart.
- Retention and repeat purchase are now core diligence questions, not afterthoughts.
- CAC-to-LTV efficiency is scrutinised harder than revenue growth alone.
