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ecomsarthi.com

3 resources from ecomsarthi.com we point founders to, and the questions each answers.

📄 Article
✓ Link checked India Free Intermediate

Quick commerce has its own pricing math - platform fees, dark-store margins, impulse-basket psychology - that most global pricing content never touches. Essential if Blinkit/Zepto/Instamart is already a chunk of your GMV.

Zepto Pricing Strategy Guide for D2C Brands

From ecomsarthi.com by EcomSarthi

  • Quick-commerce commission and listing fees eat into margin differently than marketplace or D2C-site sales.
  • Pack size and SKU strategy often needs to differ for 10-minute delivery vs your own site.
  • Impulse-driven quick-commerce baskets respond to different price framing than considered D2C purchases.
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Answers Should I price the same on my own website and on Amazon, Flipkart and Zepto?
📄 Article
✓ Link checked India Free Intermediate

Marketplace referral fees, FBA/FAssured charges and Buy Box dynamics mean your Amazon price can't just mirror your website price. A practical, India-specific breakdown of the channel-level math founders keep getting wrong.

Amazon Pricing Strategy Guide for D2C Brands

From ecomsarthi.com by EcomSarthi

  • Amazon commission and fulfilment fees must be netted out before setting a marketplace price.
  • Price parity clauses can trap you into a race to the bottom across channels if you're not deliberate.
  • Bundle and multipack variants are the usual workaround to protect margin on Amazon.
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Answers Should I price the same on my own website and on Amazon, Flipkart and Zepto?
📄 Article
✓ Link checked India Free Intermediate

Flipkart's fee structure and Big Billion Days-style event calendar behave differently from Amazon's - this fills the gap so you're not applying Amazon logic to a Flipkart listing and losing margin.

Flipkart Pricing Strategy Guide for D2C Brands

From ecomsarthi.com by EcomSarthi

  • Flipkart's commission slabs and event-based pricing pressure differ from Amazon's.
  • Sale-event participation should be planned into your annual discount calendar, not reactive.
  • Cross-channel MRP consistency rules can constrain how much you can flex per platform.
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Answers Should I price the same on my own website and on Amazon, Flipkart and Zepto?
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