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hubspot.com

3 resources from hubspot.com we point founders to, and the questions each answers.

📄 Article
✓ Link checked Free Intermediate

A practical playbook for turning the founder into a content engine without needing a media team - content pillars, a publishing cadence, and a repurposing loop. The clearest answer to 'do I actually need to be on camera.'

How to Build a Founder-Led Content Strategy in 2025

From hubspot.com by HubSpot

  • Define 3-5 founder content pillars that match real expertise, not generic 'inspiration'.
  • Commit to weekly publishing on one primary platform before spreading thin.
  • Repurpose long-form founder content (podcasts, talks) into short clips for secondary platforms.
  • Founder authority compounds over a 12-24 month horizon - don't expect week-one virality.
Open hubspot.com
📋 Template
✓ Link checked Free Beginner

A free, no-signup-hassle press release template that gets your basic facts and formatting right so you're not reinventing the format the first time a journalist asks for one.

How to Write a Press Release [Free Template]

From hubspot.com by HubSpot

  • Standard press release structure journalists expect.
  • Editable template you can adapt to funding, launch or milestone news.
  • Pair a release with an actual pitch email, don't rely on the release alone.
Open blog.hubspot.com
📄 Article
✓ Link checked Free Intermediate

A practical set of pitch-email templates and structure rules, cite credible data, double-check names, keep it short, that turns "cold email a journalist" from a blank-page fear into a fill-in-the-blanks exercise.

How to Pitch Editors & Win More PR [+ Templates]

From hubspot.com by HubSpot

  • Roughly 70% of publishers say they're open to pitched ideas that fit their beat.
  • Personalize every pitch to the specific journalist's recent work.
  • Cite credible sources and provide supporting links/data in the pitch itself.
Open blog.hubspot.com
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