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1 resource from NFX we point founders to, and the questions each answers.

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Why we picked it A widely-cited VC framework for the exact question of whether you're the right founder for a category - concrete, checklist-style signs rather than a vague 'follow your passion' answer.

The 4 Signs of Founder-Market Fit

From NFX by NFX

Lays out four concrete, checkable signs of real founder-market fit
Distinguishes genuine obsession from performative passion
Written from an investor's lens on what actually predicts founder resilience

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Answers What is 'founder-market fit' and why does it matter more than just having a good idea? What are the actual warning signs that I'm the wrong founder for this category, even if the underlying idea is genuinely good?

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