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Straight from the newsroom that decides which funding rounds get covered, this tells you exactly what makes an announcement newsworthy versus ignorable, from a reporter's own desk.
How to Announce a Funding Round
From techcrunch.com by TechCrunch
- Define what "best outcome" coverage looks like before you pitch.
- Bigger outlets rarely cover small rounds, target the right tier of press for your size.
- Timing and exclusivity with one reporter often beats a mass blast.
