We plan to bring eChai across 100 cities in India. The next eChai Startup Demo Day is on 29 August in Bengaluru and Pune. The next after that is on 26 September, all in person, with 12 cities confirmed and 511 founders registered. See your city
Everything from

Wiley

1 resource from Wiley we point founders to, and the questions each answers.

📖 Book
✓ Link checked Paid Intermediate

The classic, hard-won account of how factory relationships quietly degrade, quality fade, spec creep, and margin games, essential mental models for anyone about to trust a manufacturer with their brand.

Poorly Made in China: An Insider's Account of the China Production Game

From Wiley by Paul Midler

  • Understand 'quality fade' after the first good batch
  • Why great samples don't guarantee great production
  • How incentives between brand and factory diverge
  • Manage the relationship, not just the contract
Open goodreads.com
eChai Partner Brands