Article
Minimum Order Quantity (MOQ): Formula, Tips, & Benefits
NetSuite · netsuite.com Free Beginner
Explains MOQ from the factory's side, why they set it and what fixed costs it's actually recovering, which makes negotiating it far more effective.
- MOQ recovers fixed costs: setup, tooling, packaging runs
- Typical MOQs range from 100 to 10,000+ units by category
- Understanding the 'why' improves your negotiating position