Article

The Path to a Successful DTC Exit: Planning and Preparation

Drivepoint · drivepoint.io Free Advanced

A financial-planning platform's operator-focused view of exit preparation - clean books, reduced channel dependency, a team that can run without the founder - the unglamorous groundwork that actually moves your multiple.

  • Reducing single-channel revenue dependency below 40-50% meaningfully improves your multiple.
  • A management team that can operate without the founder is a key valuation driver.
  • Preparation should start roughly a year before you intend to go to market.
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It answers 2 questions

  1. What do I need to get in order before I even think about selling?
  2. Where do I even go to list my D2C brand for sale?

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