In the fast-paced world of startups, assumptions can be costly. Success isn’t built on guesswork—it’s built on understanding real users, their needs, and their behaviors. Join Shipra Bhutada, Founder & Director of User Research at UCC, as she unpacks how consumer insights can be the game-changer for your startup. Learn how to move beyond intuition, validate your ideas with the right research, and design products that truly resonate with your market. Whether you’re early-stage, at MVP, or scaling, this discussion will equip you with practical ways to use consumer insights for smarter decisions, stronger investor pitches, and products that win. Why attend? - Discover how to replace assumptions with evidence. - Learn frameworks for validating ideas early. - Walk away with actionable strategies to apply immediately. Perfect for founders who want to reduce risk, attract investors, and build products users love.
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