Explore · The library

Every resource founders actually use, in one library.

The essays, videos, podcasts, books and tools behind every answer across eChai's hubs, from starting up to go-to-market, D2C, founder money and AI, each with a note on why it is here.

What founders use most, ranked by how many answers lean on it.

  1. Video · 8 min · Starting Up Audacity Podcast Tutorial: Quickly Edit a Podcast and Sound Great Mike Russell
  2. Lenny Rachitsky's interviews with product, growth and startup leaders on how they build. The most practical weekly show for... lennysnewsletter.com Podcast · Weekly episodes · Starting Up Lenny's Podcast Lenny Rachitsky
  3. Ben Gilbert and David Rosenthal tell the full story of one great company per episode, from founding to today. acquired.fm Podcast · Long episodes · Starting Up Acquired Ben Gilbert and David Rosenthal
  4. Harry Stebbings interviews venture investors and founders on how deals, rounds and markets work. thetwentyminutevc.com Podcast · Several episodes a week · Starting Up The Twenty Minute VC (20VC) Harry Stebbings
  5. Amit Varma's long conversations on Indian economics, policy and society, the best background for a founder building in India. seenunseen.in Podcast · Long episodes · Starting Up The Seen and the Unseen Amit Varma
  6. EChai's own shelf of recent podcast episodes from the shows founders here listen to, Indian and global, sorted by what they... echai.ventures Podcast · Curated shelf · Starting Up eChai podcast shelf eChai
  7. David Senra reads the biographies of entrepreneurs and pulls out what they did and why, one founder per episode. founderspodcast.com Podcast · Weekly episodes · Starting Up Founders David Senra
  8. BIS's own list of the products the Central Government has brought under Quality Control Orders, which must carry the Standard... bis.gov.in Article · Reference list · Starting Up Products under compulsory certification (Bureau of Indian Standards) Bureau of Indian Standards
  9. MoRTH's own portal for the National Permit for goods carriages, where a transporter pays the National Permit authorisation fee... vahan.parivahan.gov.in Tool · Portal · Starting Up Online National Permit (Vahan, Ministry of Road Transport and Highways) Ministry of Road Transport and Highways
  10. A free, ready-to-use P&L template plus explanation in one place, useful if you want to build your own tracker before (or... Intuit QuickBooks Template · D2C What Actually Is a Profit and Loss Statement + Free Template Intuit QuickBooks
  11. Goes past line-item definitions into what to actually look for, margin trends, expense creep, seasonality, the analysis layer... Entreprenista Article · D2C How to Actually Read Your P&L (And What to Look For) Entreprenista
  12. Hosted by someone who both runs an ecommerce accounting firm and co-owns a DTC brand, the rare finance content that's grounded... LedgerGurus Podcast · D2C The Ecommerce Finance Podcast Stephen Brown / LedgerGurus
  13. Surveys options specifically for ecommerce sellers (marketplace integrations, multi-channel order sync) rather than generic... Vyapar TaxOne Article · D2C What Are the Top 10 Ecommerce Accounting Software in India 2025 Vyapar
  14. A practical comparison of when UGC beats studio content and when AI-generated UGC-style ads are a legitimate substitute if you... AdGPT Article · D2C AI UGC Video Ads: Complete Guide to UGC Ads for Ecommerce AdGPT
  15. A hands-on scriptwriting guide for the exact Hook-Problem-Solution-Proof-CTA structure, useful the first time you're briefing a... Motion Article · D2C How to Write UGC Scripts for Ads That Convert in 2025 Motion
  16. An India-based UGC agency built specifically for D2C brands that need creative volume without building an in-house creator... Sqroot Tool · D2C UGC Ads Agency for D2C Brands (AI + Creators) Sqroot
  17. Offers nine distinct creative formats (founder-led, skits, demos, reaction, static and more), useful as a checklist of formats... Iblix Digital Tool · D2C UGC Ads Agency for D2C Brands in India, 9 Formats Iblix Digital
  18. Works with recognisable Indian D2C and lifestyle brands (boAt, HRX, Neemans among others), a reasonable proof point for... Marketing Studio Tool · D2C UGC Ads Agency in India | UGC Video Production for Brands Marketing Studio
  19. An honest look at what actually makes creator content scale versus stall out after a few videos, useful before you commit... Neogen Media Article · D2C UGC Agency in India: How Creator Content Really Scales Neogen Media
  20. The Shopify-native AI support agent most D2C brands land on first, it reads real order/inventory data instead of hallucinating... Gorgias Tool · D2C Gorgias | The only AI Agent built for ecommerce Gorgias
  21. Intercom's Fin is the highest-cited AI agent for resolution rate at scale, and it works across email, chat, and WhatsApp, worth... Intercom Tool · D2C Fin AI Agent explained Intercom
  22. The fastest on-ramp from 'phone photo' to 'marketplace-ready listing image', background removal, AI backdrops, and... Photoroom Tool · D2C AI Product Photography to Boost Online Sales Photoroom
  23. Good for exactly one job: generating a high volume of on-brand ad variants fast so you can beat creative fatigue, pair it with... AdCreative.ai Tool · D2C AI Ad Creative Generator for High-Converting Ads AdCreative.ai
  24. Demand forecasting is the one AI category where ROI shows up directly in the P&L as avoided stockouts, ForesightAI... Cin7 Tool · D2C AI Sales & Inventory Forecasting Solutions | Cin7 ForesightAI Cin7

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