Podcast · 45 min listen

Ashu Garg, General Partner Foundation Capital on Enterprise Software Mega Trends, GTM Strategy and Pricing as an Evolving Process

Shripati Acharya · Prime Venture Partners Podcast Free Advanced India

Two things you will not hear elsewhere: get pricing right before ten million dollars of revenue because after that even minor changes take six months to settle, and companies coming out of India hugely underprice because their short term cost of sale is low.

Open on primevp.in ↗

The question it answers

  1. How do the best companies run pricing as a standing function instead of an argument they have once a year?

Read with it

  1. Podcast · 90 min listen 2X SaaS Founder: How To Sell Global Tech Products From India Siddhartha Ahluwalia with Sharath Keshava Narayana
  2. The case for the cadence itself. Poyar's point that pricing can now be stale within six months, and his recommendation to run... Growth Unhinged Newsletter · 12 min read Pricing used to last 18 months. Now it's down to 6. Kyle Poyar
  3. A worked competitor teardown of two Indian companies, which is the single most useful artefact a pricing review can produce.... SBI Growth Article · 12 min read Tearing Down the Pricing of Zoho and Freshworks SBI Growth
  4. Pricing discipline lives or dies in sales ops, and this is where it sits in an Indian SaaS org: who owns the guardrails, when... SeedToScale (Accel India) Article · 14 min read Sales Ops: Improving the Efficiency of your Sales Engine Rachit Parekh
  5. Video · 48 min Miro’s former head of monetization on credits, scaling pricing experiments, and more | Akshay Sharma Akshay Sharma (formerly Miro)
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