Article · 25 min read

Important SaaS Metrics to track at every stage of your business

Chargebee Free Beginner

Organises metrics by company stage instead of dumping all of them on you at once, which is exactly what a founder tracking numbers for the first time needs.

• It puts acceptable churn at 5 to 7 percent, roughly the SaaS average.
• A net MRR growth rate of 10 to 20 percent is called reasonable at growth stage.
• About 30 percent of revenue should come from expansion if you want to compound.
• Breaks MRR into new, expansion, reactivation, and churned so the net number stops hiding problems.