Report · 20 min read

The Cold Email Benchmark Report

Will Allred · Lavender Free Intermediate

231,818 cold emails scored for quality and then matched to reply rates, broken out by seniority and department. It is the best evidence we have found that how you write each touch, not just how many you send, moves the number.

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The question it answers

  1. One email is not a sequence. How many follow-ups, how far apart, and what should go in each one?

Read with it

  1. Podcast · ~60 min How Khadim Batti Built Whatfix Into a ~$900 Million Global SaaS Leader Khadim Batti
  2. A concrete pattern for what goes in touch two or three when you have already made your first point: show the gap between their... joshbraun.com Article · 6 min read Before & After Cold Emails Josh Braun
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