Podcast · 104 min

The original growth hacker reveals his secrets | Sean Ellis (author of “Hacking Growth”)

Sean Ellis · Lenny's Podcast Free Advanced

The original growth hacker reveals his secrets | Sean Ellis (author of “Hacking Growth”)

Ellis invented the weekly high tempo testing cadence that this question is really describing: a standing meeting, one hypothesis per test, and a written record of the losses. He explains why the rhythm matters more than any single experiment.

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The question it answers

  1. How do the best teams run activation as a continuous programme rather than a one-off project?

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