Video · 29 min

The Real Reason Sales Reps Won't Use Your CRM | RevOps Veteran Andy Smidmore

Andy Smidmore · Simply Scale Free Intermediate

The Real Reason Sales Reps Won't Use Your CRM | RevOps Veteran Andy Smidmore

An operator making the same argument the answer makes, that CRM neglect is a design problem wearing a discipline costume, and then getting specific about which fields to kill. Short enough to watch before your next field cleanup.

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The question it answers

  1. Reps will not update the CRM. How do I get clean data without becoming the data police?

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