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He Built a $250 Million Brand. Then He Left to Start Over.

Behind the Brand

12 March 2026 · Founder Stories

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In 2015 Todd Meleney, a young inexperienced newcomer, helped build Nobull from a three-person startup to $250 million in annual revenue. Then just 18 months ago he walked away to do it again, from scratch, in one of the most competitive markets on the planet.

The result is While on Earth, a perform

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