More about Sujot Malhotra

Mr. Sujot Malhotra is the Chief Executive Officer at Beardo – India’s largest direct to consumer male grooming company.
 
In a career spanning 15 years with the Marico group, he has steered multiple large businesses & brands, including Maricos’ flagship Parachute portfolio. Having had the fortune of leading various equities at different life cycles, often in tough competitive contexts, Mr. Malhotra believes immensely in two central forces to drive business – the team & the power of brand story telling. 
 
With a bachelors in technology from Delhi University & an MBA in finance and marketing from XLRI, Mr. Malhotra now brings his passion for creating value at the confluence of people, brands & technology to build Beardo into a go-to brand for all men’s grooming, lifestyle & styling needs.

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The eChai Effect - In Their Words

“You don’t plan to build a company via eChai. You just keep showing up … and one day, you realize you did.” I’ve known Jatin since 2012, when I was still deciding what kind of second innings I wanted to play as an entrepreneur. Over the years, through events, chai breaks, intros, and seemingly small conversations, eChai helped shape not just Upsquare but also refined the lens through which we see collaboration. At Upsquare, we’ve hired talent, met partners, discovered co-investors, and built lifelong friendships. One of our joint ventures exists today only because a casual eChai memory sparked a deeper trust. Now, as we build House of Starts — our venture builder — eChai continues to fuel our mission: co-creating a shared future. eChai isn’t just a startup network. It’s a trust network. And for business builders like me, that makes all the difference."
Utpal Vaishnav - Founder @ Upsquare & House of Starts • Angel Investor + LP
Utpal Vaishnav
Founder @ Upsquare & House of Starts • Angel Investor + LP
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Hardik Manwani
CTO, Mind Alcove
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Shalin (Shawn) Parikh - Founder, MyCPE One
Shalin (Shawn) Parikh
Founder, MyCPE One

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