Get your first customers

Founder-led sales

Nobody sells your product better than you, yet.

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I'm a technical founder and I hate selling, do I really have to do sales myself? Yes, and you can't outsource it early. Nobody understands or believes in your product more than you, so nobody will sell it better, and doing sales... Beginner 18 resources → How do I find my first 10 customers to sell to when I have zero network and no inbound? Your first 10 will not come from posting online, they will come from you personally reaching out to people who already have the problem you solve. ... Beginner 17 resources → What should my very first sales pitch actually say, and how long should it be? Skip the deck at first, a first pitch is a two-sentence problem statement plus a question: here is the painful thing I noticed, is that true for yo... Beginner 18 resources → How do I keep a clean sales pipeline and track deals when I am the only salesperson? You do not need a fancy CRM on day one, but you do need one honest place where every live deal, its next step, and its next date all live, because ... Beginner 15 resources →
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