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3 resources from backlinko.com we point founders to, and the questions each answers.
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A step-by-step YouTube SEO process, from finding a keyword through the title, description and engagement signals.
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Guide
- Find keywords by studying channels in your niche.
- Optimise for watch time, not just the title.
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A current walkthrough of local SEO beyond the profile: consistent name, address and phone across listings, local pages on your site and review work.
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by Backlinko
Guide
- Keep your name, address and phone identical on your profile, site and directories.
- Build a page on your site for each service and city you serve.
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A framework for choosing which content to make first, by audience, intent and business value.
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by Backlinko
Guide
- Prioritise topics close to buying decisions.
- Measure content by the conversions it starts.
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