2 resources from Product Talk (Teresa Torres) we point founders to, and the questions each answers.
📄 Article
✓ Link checkedFreeIntermediate
Why we picked it
A clear, careful definition of the landing-page test from a respected product discovery teacher, including its real limits. It is honest that a landing page tests interest and messaging, not whether people will truly pay or use the thing, which stops you overreading a click. Read it so you know exactly what your landing test can and cannot prove.
Why we picked it
The original short argument for replacing a list of features with a set of outcomes, which is the core mindset shift behind sharing themes not commitments. It is quick and quotable. A good first read if the longer roadmap guide feels like a lot. It makes the case that a feature list is the wrong unit to share at all.