Raise money

Pitch deck & storytelling

Ten slides that make investors lean in.

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What slides should my pitch deck have, and in what order? Use the battle-tested Sequoia structure: purpose, problem, solution, why now, market size, competition, product, business model, team, and financia... Beginner 3 resources → How long should my deck be, and what goes in the appendix? Aim for 10-12 core slides that carry the story, and push detailed metrics, cohort data, and financial models into an appendix you pull up only when... Beginner 2 resources → How do I make a title slide that gets an investor to keep reading past slide one? Your title slide is not a logo parking lot. Put your one-line value proposition in plain language directly under the company name, so a stranger kn... Beginner 3 resources → How do I pitch when I have almost no traction yet? What replaces revenue on the deck? At pre-traction you sell three things: the depth of the problem, why you specifically will win, and evidence of pull. Replace revenue with proof of... Beginner 3 resources → How should I present my team slide when we are first-time founders with no big-brand names on it? Stop apologizing for not being ex-Google. Position the team slide around founder-market fit: the specific, non-obvious reason this team understands... Beginner 3 resources → How do I design a good-looking deck when I have no design skills and no budget for a designer? Great design here means clarity, not polish. Pick one clean template, use one accent color and one font family, keep six words per line and one ide... Beginner 3 resources →

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