Article · 25 min read

Mailchimp Alternatives: Better and Cheaper Options (EmailTooltester)

EmailTooltester · emailtooltester.com Free Beginner

A tested comparison of the tools people move to from Mailchimp, each with what it does better (MailerLite on price, Brevo on automation, Omnisend for ecommerce), updated August 2026.

  • Each alternative is named for the one thing it beats Mailchimp at.
  • MailerLite for price, Brevo for automation, Omnisend for ecommerce, Kit for its free tier.
  • Shows how pricing models differ: by contacts versus by emails sent.

The question it answers

  1. What are the best alternatives to Mailchimp?

Read with it

  1. An email marketing and messaging platform priced by emails sent rather than contacts. The free plan sends up to 300 emails a... brevo.com Tool · Pricing page Brevo pricing Brevo
  2. Kit (formerly ConvertKit) is email marketing for creators and small businesses. The free plan holds up to 10,000 subscribers... kit.com Tool · Pricing page Kit pricing Kit
  3. A simple email marketing tool with automations and landing pages. Free for up to 250 subscribers and 2,500 emails a month; paid... mailerlite.com Tool · Pricing page MailerLite pricing MailerLite
  4. Zoho's email marketing tool, priced in rupees from India: a Forever Free plan for up to 2,000 contacts and 6,000 emails a... zoho.com Tool Zoho Campaigns pricing Zoho
  5. Mailchimp's plan page, shown in rupees in India: the Free plan is limited to 250 contacts, and Essentials, Standard and Premium... mailchimp.com Tool Mailchimp pricing Intuit Mailchimp
  6. Klaviyo's plan page: a free plan for 250 active profiles and 500 emails a month, with paid email plans priced by active... klaviyo.com Tool Klaviyo pricing Klaviyo
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