Money, pricing & model

Startup finance & accounting

Keep the books, watch the runway.

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What financial basics does every founder need to understand? Know your cash balance, monthly burn, runway, and gross margin cold, these four numbers decide whether you live or die. You don't need an accountin... Beginner 2 resources → Do I need an accountant and proper bookkeeping from day one? Yes, set up clean bookkeeping and a separate business bank account from day one, even if it's just simple software plus a good CA. Messy early book... Beginner 2 resources → Should I open a separate business bank account before I even register the company, or use my personal account for now? Mixing personal and business money is the first accounting mistake most first-time founders make, and it costs you when tax season or fundraising a... Beginner 3 resources → What's the difference between revenue, profit, and cash in the bank, and why did my accountant say I'm profitable when my account is nearly empty? Profit is an accounting statement (revenue minus expenses on paper), while cash is what's actually in your account right now, and they diverge when... Beginner 3 resources → When should I move from a spreadsheet to actual accounting software, and which one fits an early Indian startup? A spreadsheet is genuinely fine until you have GST filings, payroll, or more than a handful of invoices a month, at which point manual books start ... Beginner 2 resources →

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