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Counterfeits & IP enforcement
Stop fakes and hijackers on marketplaces and your store.
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How do I get my brand onto Amazon Brand Registry and Project Zero to fight counterfeits?
Amazon Brand Registry is your entry ticket, you need a registered (or at least pending) trademark to enroll, after which Project Zero gives you a s...
What's Flipkart's equivalent, and how do I actually report a fake or unauthorised listing there?
Flipkart's equivalent is Brand Assure, once you're onboarded as a trademark owner, it gives you visibility into every seller using your brand name ...
Someone's hijacked my own product listing and is undercutting my price, what do I do?
A hijacker piggybacking on your own listing (same ASIN/SKU, lower price, possibly counterfeit or grey-market stock) is one of the most common D2C c...
Do I need a trademark before I can even start protecting my brand, and how do I register one in India?
Yes, every serious brand-protection tool, from Amazon Brand Registry to Flipkart Brand Assure to any paid monitoring service, gates access behind a...
My brand is being sold as fake on Instagram and WhatsApp, not just on marketplaces, what do I do?
Marketplace takedown tools like Project Zero and Brand Assure only reach Amazon and Flipkart, fakes sold through Instagram DMs, WhatsApp catalogs, ...
At what point should I pay for a brand-protection monitoring tool instead of doing takedowns manually?
Manual Google Alerts and occasional marketplace searches are fine while you're small, but once counterfeit listings start reappearing faster than y...
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