Launch & get your first customers
Your first 100 orders
The unglamorous moves that get you to 100.
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Where do my first 100 orders actually come from if I have no brand yet?
Almost never ads - your first 100 orders come from your personal network, their network, and anyone who already trusts you (past colleagues, colleg...
Which single channel should I put all my energy into for the first 100 orders?
Apply the Bullseye framework literally at this stage - test 3-4 cheap channels (Instagram, WhatsApp broadcast, a local offline pop-up, referrals fr...
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