We plan to bring eChai across 100 cities in India. It starts with eChai Startup Demo Day on 26 September, all in person. 11 cities confirmed, 161 founders registered. Any city that reaches 20 interested founders is on too. See your city
Everything from

Aasaan

1 resource from Aasaan we point founders to, and the questions each answers.

📄 Article
✓ Link checked India Freemium Beginner

Explains exactly why moving every early buyer onto a WhatsApp broadcast list matters for repeat orders in India, given the open-rate gap versus email - the tactical piece that turns "first 100 customers" into "customers you can actually reach again."

Grow Your D2C Brand on WhatsApp, Instagram & Facebook

From Aasaan by Aasaan

  • WhatsApp open rates vastly outperform email for Indian D2C brands
  • Every buyer should be moved onto a WhatsApp broadcast list, from order one
  • Practical India-specific retention layer for a founder with no CRM yet
Open aasaan.app →
Answers How do I build an audience before I even have a product ready to sell? How many people do I actually need on my waitlist before I launch in India? What's the fastest way to start a WhatsApp/Instagram following before I even have inventory? How do I turn my first 100 customers into a base that keeps buying and referring others?
eChai Partner Brands