We plan to bring eChai across 100 cities in India. It starts with eChai Startup Demo Day on 26 September, all in person. 11 cities confirmed, 151 founders registered. Any city that reaches 20 interested founders is on too. See your city
Everything from

SellerApp

2 resources from SellerApp we point founders to, and the questions each answers.

📄 Article
✓ Link checked Free Beginner

A more granular walk-through of the Brand Registry application than Amazon's own page, useful once you've decided to enrol and need the actual document checklist and enrolment sequence.

Amazon Brand Registry: Complete Seller Guide

From SellerApp by SellerApp

  • Enrolment links your Brand Registry account to your existing Seller Central login
  • You'll need trademark details, product images and packaging shots showing your logo
  • Brand Registry also unlocks Amazon's counterfeit-reporting tools
Open sellerapp.com
🛠️ Tool
✓ Link checked India Freemium Beginner

A more managed onboarding route for founders who don't want to navigate the ONDC registry/seller-app landscape solo, worth comparing against a DIY seller-app signup on cost and speed.

ONDC Seller Registration, Pathway to Trustworthy Digital Commerce

From SellerApp by SellerApp

  • Positions itself as a guided ONDC onboarding service, not just a seller app
  • Useful if you want hand-holding through catalogue digitisation
  • Compare their fee structure against direct seller-app signup before committing
Open sellerapp.com
eChai Partner Brands